The 3 Most Important Steps to Straightening Your Hair!

KERATIN : The solution for the hair of your dreams!
THE HAIR YOU ALWAYS DREAMED OF: KERALISS TECHNIQUE

Keratin hair straightening treatment Exclusive from Alcántara Cosmética USA
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 Does it seem like you’ve tried every straightening product under the sun without achieving the desired effect? If you are someone with very curly, frizzy, or wavy hair and have dreamed of flowing, silky straight hair free of frizz and those pesky fly-aways, Alcántara Cosmetica has created the instant solution to your hair troubles: 

Keraliss Technique Permanent Straightening Treatment with Keratin helps reduce and eliminate curls and frizz in all hair types; providing the entire head of hair from the root to the tips with an extra 20% dose of keratin that effectively bonds to the hair cuticle, sealing it from the inside-out. It is 100% formaldehyde-free, easy to apply, and free of negative side effects. Because Keratin accounts for 90% of the composition of hair its use in our Keraliss Technique improves and restores the hair fibers’ resistance - providing elasticity, sheen and softness - and resulting in sleek, smooth, straight hair free of any curl or frizz.

Keraliss Technique is composed of 5 products, both for permanent and progressive treatment. The permanent straightening process is composed of two high-quality products: 

Keraliss Technique Straightening Cream: Contains Keratin, which during the smoothing process penetrates the hair cuticle and provides an extra dose of bio-active protein, leaving the hair fully hydrated, supple, silky, and manageable. Argan Oil within the Straightening Cream nourishes and revitalizes the hair cuticle, giving elasticity, tone and vitality back to hair.

Keraliss Technique Neutralizer Cream: Helps normalize the hair’s pH and restores the disulfide bonds within the capillary structure, allowing the hair to maintain and retain its new straightened look.

Keraliss Technique is also composed of three other Keratin-rich products which continue to work with the hair after the professionally-applied permanent straightening treatment:

Keratin Essential Shampoo: An essential Keratin treatment incorporatingkeratin, an essential protein that provides resistance and flexibility to the capillary fiber, gives elasticity, and facilitates the straightening of the hair; both permanent and progressive. The Keratin moisturizes and seals the capillary cuticle, reinforces its natural defenses and prevents split ends. It incorporates a quaternary conditioner that smoothes the hair, resulting in brilliant shine.

Keratin Essential Balm:  Facilitates the straightening process by conditioning with hydrolyzed keratin to restructure and regenerate the hair’s capillary fibers and D-Panthenol which helps to retain moisture in the hair, provide shine, and added elasticity from within. Keratin Essential Balm promotes the absorption of keratin, which enhances the hair’s flexibility, softness, and capillary resistance when using the Professional Care Infrared Ultrasonic Hair Iron on the hair strand.

Keratin Essential Thermic Hair Protection: Contains Keratin, an essential protein which seals up the cuticle when applied from root to ends, effectively protecting hair from the heat produced by use of a flat iron or hair–dryer. It leaves the hair smooth and silky to the touch with longer lasting hair straightening, all without leaving your hair feeling greasy.

TO PURCHASE THESE OR ANY OTHER ALCANTARA COSMETICA PRODUCT, PLEASE VISIT OUR WEBSITE: WWW.HAIR.US.COM

CHOCOLATE a quick way for healthy hair!

Chocolate! Indulge Your Hair

Mmmmm… Chocolate. Just the thought of this sweet, decadent delight makes my mouth water in anticipation. I love everything about chocolate, from its taste to the indulgent scent. I am a bona fide chocoholic, and the latest details on its health benefits just add more fuel to my love of my favorite treat. But, chocolate in my hair? Aside from a few baking catastrophes that I would rather not relive, the thought of chocolate in my hair never really crossed my mind. Of course, that is until I encountered Alcantara Cosmetica’s TRAYBELL Cacao Extract Nutritional Recharge Shampoo and Micro-Emulsion.

Before you start getting images in your head of me pouring chocolate syrup on my head, let me explain. To the ancient indigenous peoples of Central and South America, cacao was known as “the food of the gods” and was believed to hold the secrets to health and power. The reality is that Cacao is packed full of antioxidants and vitamins. In fact, a 2003 study revealed that cacao has a much higher concentration of antioxidants than other well-known sources of antioxidants such as black tea, green tea and red wine. Why are antioxidants so important and what does that mean for my hair? Antioxidants work by protecting our cells from damaging molecules called free radicals. Free radicals are basically unstable oxygen molecules that can trigger changes in the structure of normally healthy cells. Simply put,
Antioxidants neutralize free radicals, keeping your follicles from harm as well as maintain the integrity of cell membranes -- all of which contribute to proper hair growth.

The “Chocotherapy” treatment (as my dear friends at Alcantara like to call it) consists of two main components:

TRAYBELL Cacao Extract Nutritional Recharge Shampoo incorporates Keratin proteins that provide resistance and elasticity to the hair fiber, reinforcing its natural defenses and improving the growth of the hair. It also contains polyphenols that nourish, strengthen and energize the hair. Theobromine - a mild stimulant within the cacao – improves micro-capillary circulation and prevents photo-aging and free radical formation. Vital minerals such as magnesium, iron, potassium, calcium and vitamins E, B1 and B2 reinforce the natural defenses of the scalp.

  

TRAYBELL Cacao Extract Nutritional Recharge Micro-Emulsionincorporates D-panthenol (pro-vitamin B5) that remains in the hair stem once applied even after the rinsing. It retains the hair’s moisture and shine and provides elasticity from the inside. In addition, it contains silk proteins - principally Fibroin - whose protective, moisturizing and conditioning properties restore the capillary fiber resulting in soft, silky, luxurious hair.

For an added boost of antioxidant power, TRAYBELL V3 Hair Vitaminic Complex is a leave-in treatment that supplements and strengthens weak, distressed hair with Vitamin A (retinol) to stimulate cell regeneration, while Vitamins C and E provide a high anti-oxidant power against free radicals.

As you can see, no one is pouring chocolate syrup anywhere it doesn’t belong (unless I have another one of my famous baking adventures). Instead, Alcantara Cosmetics has found yet another way to show us how much they love our hair… this time, with all the benefits of cacao. So go ahead: enjoy my new favorite chocolate treat. Indulge your hair in the exotic scents and deliciously nourishing effects of Chocotherapy. I have a feeling you’ll be a chocoholic, too.

TRAYBELL Cacao Extract Nutritional Recharge

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Goodbye Dandruff - The solution: How to get rid of dandruff at home fast and quickly

Goodbye Dandruff... Thank You, Alcantara!How to get rid of dandruff at home fast and quickly

I put my hair and scalp through a lot of stress. From flat-ironing to color to endless amounts of hair product, keeping up with rock-star quality hair can take its toll on my hair and scalp. My biggest issue: dandruff. It’s embarrassing to talk about, but even more embarrassing when I’d try to wear a black shirt and by the middle of the day, my shoulders would be dotted with those awful little flakes. Have you ever been in that very same situation? Have you, like me, tried every product on the market to get some relief… even trying home remedies, and nothing worked? It’s ok. I’ve found hope: Traybell Dandruff Prevention Treatments by Alcantara Cosmetica.

To understand how Traybell dandruff products worked to rid me of dandruff, I first had to understand what dandruff really is. So, what is dandruff?  According to the National Institute of Health’s website (www.nih.gov):

“Seborrheic dermatitis (a known cause of flaky dandruff) is a common, inflammatory skin condition that causes flaky, white to yellowish scales to form on oily areas such as the scalp or inside the ear. It can occur with or without reddened skin.

Seborrheic dermatitis is thought to be due to a combination of an over production of skin oil and irritation from a yeast called malessizia. Stress, fatigue, weather extremes, oily skin, infrequent shampoos or skin cleaning, use of lotions that contain alcohol, skin disorders (such as acne), or obesity may increase the risk.”

Basically, dandruff is the flaking or shedding of dead skin cells usually caused by skin oil commonly referred to as sebum, sebaceous secretions, or the byproducts of skin micro-organisms such as the malessizia yeast.

You might be thinking “so great, I now know what it is, but how do I get rid of it?” This is what I did to get rid of my dandruff for good; all thanks to Alcantara Cosmetics:

I started off by cleaning and preparing my scalp first with Traybell Cutaneous Capillary Peeling. It’s a gentle exfoliant that removes all the excess dirt, product build up, dead skin cells, chemicals and other unwanted sources of contamination that can interfere with how the rest of the treatment penetrates the scalp. I should note that Alcantara’s website recommends that the peeling should not be performed more often than every 21 days to avoid over exfoliating the scalp.

After the peeling, I washed my hair with Traybell Dandruff Prevention Shampoo. It has a great, pleasant scent and is very effective in the prevention of all types of dandruff whether oily or dry. It has Anti-Microbial and Anti-Fungal ingredients that regulate and balance the epidermis of the scalp, eliminating and preventing the occurance of dandruff. The key to this part of the treatment was to shampoo and rinse once to remove excess dirt, scaling and oil, then shampoo a second time. This time, leaving the shampoo on the scalp and hair for 5 to 10 minutes before rinsing. I use it 2-4 times per week as needed, but it can also be used as a daily shampoo.

Next, I conditioned my hair with Traybell Regulator Hair Mask. This stuff is magic! All I had to do was apply a small amount from root to ends while my hair was still damp, leave it on for about 5-10 minutes and rinse.  It works so well because it contains astringent and absorbent clays that actually help to control oily and sebaceous secretions. The antiseptic ingredients in the Hair Mask prevent the development of micro-organisms (remember that pesky malessizia yeast?) as it protects and conditions the hair. The Regulator Hair Mask leaves my hair soft, shiny, and manageable every time! 

After shampoo and conditioner, I towel dried my hair and applied the Treybell Dandruff Prevention Tonic directly to my scalp, massaging it gently for about 5 minutes.  It is a leave-in treatment that works by regulating and balancing the epidermis of the scalp, thus preventing flaking. Its active ingredient, “Piroctone Olamine”, is one of the most effective dandruff treatments known because of its anti-microbial, anti-fungal, anti-mycotic and anti-oxidant effects. You want to be sure to use the Tonic about 3-5 times per week for the first 2 to 3 weeks. After that, I’ve learned that I can use it about once or twice a week as a maintenance treatment, and I am dandruff free!

It’s clear to me that Alcantara Cosmetics means it when they say “We Love Your Hair.” So, try them out. I guarantee that you and your hair will love them, too!

Visit www.hair.us.com to find the products